Crores of rupees are raised till date, but Kerala still needs floods – floods of support. Here’s how you can contribute joy to the lives of Keralaites:  

1. Visit ZeeForKerala Website 
2. Enter Amount  
3. Click on “DONATE”  
4. All the money collected is directly transferred to the Kerala Chief Minister’s Distress Funds (CMDRF). No TDR will be charged for any transaction made via ZeeForKerala Website.  

Your contribution is of great value. Support Kerala, be a proud contributor to Kerala floods 2018 relief funds now!

The post Kerala Floods 2018: Let’s Make A Difference #ZeeForKerala appeared first on PayU Blog.

“It is not an organization department or a function in the company. It is a mindset everyone has to have within a company to strive for the customer getting the value that you promise them. That’s how customer success really works!” – Sameer Goel, Co-founder, Austin Monks 

With these powerful words, we concluded our first show up on Customer Retention 2018. Over time, while hosting UpStart & CodeUp events and interacting with the crowd, we realized that people want more in-depth sessions from our end. Soon, we went on to work on this realization and marked a few important points: 

Businesses (startups or established) have a few essentials parameters to measure successful: 

• Money 
• Customers  
• Sales 

Customers seemed to be the heroes amongst these three essentials as, all businesses need customers to function at their optimal best and thus we freezed the event topic as: Customer Retention. Businesses generally run behind acquiring new customers but falter to retain what they already have. Customer retention talks about this aspect of the customer relationship – ‘retention’.  

Once all the event formalities were completed, we kickstarted the event by first introducing the knowledge enriched speakers.  

(L-R: Kumar Setu, Abhishek Ayyagari, Isha Sapra, Sameer Goel & Saurabh Garg)

Speakers for Customer Retention 2018, Bangalore: 

1. Isha Sapra, Head Customer Relationship Management, Tanishq 
2. Saurabh Garg, Co-Founder & CBO, NoBroker.in 
3. Abhishek Ayyagari, Vice President, Product, PayU 
4. Kumar Setu, Co-Founder, Petoo.in 
5. Sameer Goel, Co-Founder, Austin Monks 

In this write-up, we bring you crisp insights into Customer Retention 2018.  

Session 1: CX, The X Factor Of Business Strategy by Isha Sapra 

“You can train people for skills, but not for right attitude ” – Isha Sapra, Head Customer Relationship Management, Tanishq 

Isha Sapra, Head Customer Relationship Management, Tanishq

Having vast experience in the media, content and customer engagement space, Isha highlighted some key points that every business should use on daily basis to improve customer relationship and thus sales. Isha mentioned that customers come to you because of the treatment they experience. If you go to a doctor and don’t like his behavior, next time you will not go to him. Similarly, if you don’t behave in good, hostile way with your customers your returning customer ratio will drop down. She also emphasized the fact: Happy Employees = Happy Customers. As a business, your co-workers or employees are satisfied, they will your end user or customers will be satisfied with your service.  

“Value customers and their feedbacks, they are opinion leaders in their own families, workplaces and other spaces” – Isha Sapra, Head Customer Relationship Management, Tanishq

Want more insights about the top CX mantra? Watch Isha Sapra’s Customer Retention 2018 video:

 Session #2: Customer Lifecycle by Saurabh Garg 

“Customer is like a girlfriend or boyfriend. If they don’t feel the vibe, they will just go away and you won’t realize why!” – Saurabh Garg, Co-Founder & CBO, NoBroker.in 

Saurabh Garg, Co-Founder & CBO, NoBroker.in 

An IIT-B & IIM-A alumni, a serial entrepreneur and a super witty co-founder of NoBroker.com, Saurabh Garg spoke about high trust building activities and low-cost strategies help businesses to retain their customers. He also stated that, as people go down the funnel, they become more reliable. Saurabh spoke about how it is important to communicate your product offering to your customers because if they don’t hear about what you are doing, irrespective of the brilliant marketing and promotional efforts you put in, it won’t work!  

“A study says, if you are able to increase customer retention by just 5%, you can actually increase the sales by 75%.”  Saurabh Garg, Co-Founder & CBO, NoBroker.in 

Get to know more about customer lifecycle in Saurabh Garg’s Customer Retention 2018 video:

 Session #3: Customer Retention – Next Time, Everytime by Abhishek Ayyagari  

“Analyze where are your customers coming from? Facebook, Twitter, LinkedIn or where?” – Abhishek Ayyagari, Vice President, Product, PayU 

With a 15-year long experience in the customer space, Abhishek boiled down the entire customer relationship thesis into 2 very important points: 

• Acquiring new customers to your business 
• Retaining these customers  

Abhishek Ayyagari, Vice President, Product, PayU 

He mentioned customer retention is what every business is striving to attain. Having the right kind of product offering to the right kind of audience is a must. He says that if the product is not right then all the marketing efforts go down the drain and you are left with no business at all. Here, retention becomes the lead. He stressed the best point of his talk: competition is quite severe. How to cater to customers who are every demanding the best of service (online or offline). Abhishek explained how to keep in touch with customers and engage with them in a way is a challenge!   

“Impact of customer retention: it first leads to brand loyalty and then customer loyalty” Abhishek Ayyagari, Vice President, Product, PayU 

Know more about Abhishek’s perspective on customer retention in Customer Retention 2018 video:

Session #4: Triggers & Behaviors – The Levers Of Customer Retention by Kumar Setu  

“There is no loyalty as such. Loyalty is a myth. Relationship with customers is very transactional. Build habits not loyalty!”  – Kumar Setu, Co-Founder, Petoo.in

Guiding through an abundance of experience in consumer analytics digital marketing and business growth, Kumar Setu points to certain very well observed and witnessed outputs of customer retention. He mentioned that it is necessary to bring in local flavor to your product and how it can be achieved on a larger scale. Kumar states that it is important to know what you want to optimize and track. He also spoke about to bring your customers coming back to you by figuring out what are possible triggers for your customers. Moving on he emphasizes on creating habits and that it needs to rewarded immediately.   

Action(trigger) >>>> Your Brand >>>> Reward  

“True loyal customers are 1%-2% of the local customer base.”  – Kumar Setu, Co-Founder, Petoo.in

Understand more about forming and using these triggers used for customer retention in Kumar Setu’s Customer Retention 2018 video:

Session #5: Customer Support…or Customer Success by Sameer Goel 

“Value proposition and customer success are tied up to each other. For any retention, if the person is not deriving the value that they are suppose to derive, then they are not going to stay with you. They are going to go somewhere else to see if they can find that kind of value” –  Sameer Goel, Co-founder, Austin Monks

The concluding speaker of Customer Retention 2018 spoke about why it is necessary to be clear about what is it that you are bringing to your customer. He drew a clean difference between customer support and customer success which seemed to be a fine line but yet vital. Also, he spoke about how any business can increase value for customers. He listed down the hows of customer retention in the most concise and precise way possible. To view all these details check out Sameer Goel’s Customer Retention 2018 video.  

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With all your marketing efforts for your business in place, it’s a good idea to have an all-in-one payment solution in place as well. Now to enjoy the best payment gateway experience and grow your business effortlessly!    

Recommended Reads

Introducing The All New PayUmoney Dashboard

The post [Streaming LIVE] PayU Event: Customer Retention 2018 appeared first on PayU Blog.

Get a free payment gateway for your website and go live in minutes. In case you don’t have a website, PayU provides you a free Webstore and Webfront. All you need is a pan card and few minutes to collect online payments from your customers.

If you are happy seller and you know it. But if you are a sad seller then simply give a missed call on +91-7210141020 and we will bring you happiness with PayU.

How PayU makes you a happy business owner

Online Payment: Customers can pay online through multiple payment options.

Fast Integration: Join PayU and get live within seconds.

Free Webstore: Get a free webstore and sell your product today.

Free Webfront: Own your web front free of costs and collect payments.

Email & SMS invoicing: Collect online payments by simply sending email or SMS.

Pay on Facebook: PayU allows customers to pay on Facebook.

Tracks Everything: PayU App keeps track of payments and its settlement dates.

Want to know more? Simply give a missed call on +91-7210141020 or click here to sign up. 

Switch to PayU now and become a happy business owner in seconds. Sell Quick and Get Paid Quick!

The post Happy Businesses Collect Online Payments with PayU appeared first on PayU Blog.

First they ignore you, then they laugh at you, then they fight you, then you win!

This quote by the M.K Gandhi defines well the spirit with which entrepreneurs are changing the world.

Women entrepreneurs are creating a better world with their creativity and imagination. Multi taskers by default they are taking on roles that are creating many more opportunities. At PayU we are inspired by women leading the change for good!

Part of the Women’s Entrepreneurship Month with Zepo, we are excited to share testimonials from three women entrepreneurs who grew their ventures with PayUmoney and Zepo.

Durga, Ishtam Home Foods

Madhumita, Cheerkart

Priya, Priya’s Trendz

If you’re a woman entrepreneur inspired to begin your own e-commerce venture, let us get you started NOW! Register to get an e-commerce store ready with online payments enabled within minutes. Click on the picture below.

PayUmoney is India’s leading payment gateway service provider. Trusted, instant and secure, lakhs of businesses across globe trust PayUmoney to accept payments. Accept all payment options, go live within minutes and have the most secure transaction done at your ease!

With all the marketing and sales efforts, it is better to have a one stop payment solution. Sign up on PayUmoney and grow your business effortlessly.

The post Women Entrepreneurship Month inspiring stories appeared first on PayU Blog.

Entrepreneurship has the power to change the world. Incredible people create a better world with grit, determination and inspiration. PayU’s culture is entrepreneurial. We are always excited to partner with teams who share a similar vision.

“We need to start work with an idea that we’re going to learn everyday. I learn even at my position, every single day”

~Chanda Kochchar, MD and CEO, ICICI Bank

Celebrate the Intl. Women’s Day 2016 enabling women entrepreneurs!

Zepo and PayUmoney have partnered to make it incredibly easy for women entrepreneurs to start-up. Women entrepreneurs who are running with the audacious mission of establishing a passionate following for their art and creativity online can start their e-commerce store on Zepo.

Team Zepo will provide a 50% discount on their seed plan exclusively powered by PayUmoney. What’s more? We are constantly looking forward to empowering and stand by the woman of the nation and the world, one step at a time!

How do you get started?

To avail this offer, click here and share a few details on this form!

We look forward to getting inspired by thousands of women entrepreneurs. This is a small beginning which will lead to an incredible India!

With all the marketing efforts, it is a good idea to have a one-in-all payments service provider for your business. Grow your business with PayUmoney!

The post PayU and Zepo celebrate women entrepreneurship appeared first on PayU Blog.

50+ enthusiasts, founders, enablers were part of this session. We received some exciting feedback!

It was a great session ~Perry Garg (Stealth mode startup)

Below is the presentation from the session:

The post 50+ Startup founders learnt about great storytelling by PayU & 91 SpringBoard appeared first on PayU Blog.

The growth story of Ekbote Logs & Lumbers Pvt. Ltd. stands as an example for many more offline businesses to grow online.

Ekbote’s online business is powered by Shoptimize, a proud PayU partner.

Background

Ekbote Furniture is one of the oldest furniture manufacturing brands in Maharashtra and has showcased impeccable quality, outstanding growth and advanced furniture styles since 1960s. They have retail outlets in Pune, Mumbai, Kolhapur, Bangalore and Chennai.

What made Ekbote go online?

Ekbote Furniture has been a very well established and reputed player in Maharashtra. They have proven quality, leadership in product prices also and command a premium. They fiddled around with e-commerce for six months, but not in a fully invested manner. There were two primary motivators for them to launch their online business to take on competition.

• The advent, preliminary success and VC interest in online only players like Urban Ladder, Pepperfry and Fab Furnish proved the fact that there is potential for home furnishing as a category to do well. Plus, Ekbote Furniture, being a manufacturer, was higher up the value chain and had the potential to do better monetarily, and this made great economic sense.

• The foot fall that Ekbote Furniture’s retail outlets used to attract was on a steady decline. Moreover, the reduced foot fall also did not result in conversions due to premium prices

The revamped online strategy

Being an offline business Ekbote had many questions around

1. How will they get payments?
2. What happens if a customer ever asks for replacement etc.?
3. Who will help them with E-commerce technology?

PayU and Shoptimize powered Ekbote’s online store. They were able to start transacting on day 1 with the pre-integrated PayU payment gateway with Shoptimize.

Shoptimize created a state of the art e-commerce website in terms of design and functionality to take the online only start-ups head on.

They also introduced differentiated features like 360 degree rotation of products to give the end consumer an ‘in-store like’ shopping experience. Other differentiators included the introduction of a B2B sales channel where existing dealers of Ekbote Furniture would be able to act as online resellers through the same website.

Growth plans ahead

Ekbote’s online foray has worked well to inspire them to reduce focus on the offline channel & host exclusive products for the online channel with competitive prices. They currently spend well on online and offline marketing and plan to continue that in the future. Initial results have confirmed the fact that the revamped online strategy was right on target.

PayU and Shoptimize are partners in Growth for SMEs & Startups in India. To begin your e-commerce journey now, Refer Yourself here.

The post SME growth: how one of the oldest furniture brands in Maharashtra grew online? appeared first on PayU Blog.

60+ entrepreneurs, dreamers attended the 3 hour long session where we discussed interesting ideas on how startups can grow without burning money. The Startup Growth Masterclass has been hosted across Hyderabad, Chennai, Ahmedabad, Pune, Kolkata, Coimbatore and Delhi.

We received some inspiring feedback:

The presentation which was delivered at the masterclass is available for view and download below.

If you’re an entrepreneur, use PayU & be part of the club of 1 lakh+ merchants who trust the technology and team to enable their business growth.

The post The Startup Growth Masterclass Delhi appeared first on PayU Blog.

We are driven with the mission of making online payments trivial.

Technology is a great enabler and we constantly innovate to ensure that we create solutions that empower merchants to start collecting online payments quickly and easily.

How are village level entrepreneurs collecting online payments?

At a recent event hosted by CSC in New Delhi presided by the Honorable Minister of Communications and IT, Shri Ravi Shankar Prasad, team PayU presented how village level entrepreneurs can take online payments via tools that they are well versed with like: Email and SMS.

VLEs, technology and payments

350+ village level entrepreneurs from across India attended the event. Collecting payments on time has been one of the biggest problems which VLEs face.

Most VLEs are adopting to new tools for doing business eg: facebook, Email and Smartphones.

Collecting payments easily via the Email invoice and SMS invoice from their PayU dashboard inspired VLEs to see their business move faster while providing an easier payments option for their customers.

VLEs re-instated our mission

The meeting with VLEs inspired us to pursue our mission of trivializing online payments and be part of the phenomenal growth story that India will be in the times to come.

We invite all emerging entrepreneurs to make it easier for their customers to pay on time and online! Click on the ‘register here‘ link to start collecting online payments with PayU.

The presentation for reference from the event:

The post Changing the lives of village level entrepreneurs with online payments appeared first on PayU Blog.

With the e-commerce revolution, startups and SMEs understand the value in taking their business online. An ever increasing number are evolving to empower their customers to make online payments. Customers now find it far easier to pay via their credit cards, debit cards and net banking.

We are making online payments simpler!

We are constantly innovating to make online payments simpler and faster. The PayU tools like Email Invoice, SMS invoice and PayU Button allow businesses to start collecting online payments quickly. Business owners now focus on their business. The PayU dashboard makes it incredibly easy to collect payments online.

Manage your business on mobile!

And that’s not all. For businesses that are ready to go mobile, the seller app empowers business owners to manage their business on mobile. So now you can collect online payments while on the go.

You can download the app from this link

What next?

There’s a lot more in store. We are on a mission to make online payments trivial and fuel small business growth.

We would love to hear from you. Leave your comments on this post below.

The post We are 1 Lakh merchants strong and its only the beginning appeared first on PayU Blog.