Picture this: You’ve worked hard to create a global business, expanding revenue streams and earning in foreign currencies. In addition to foreign customers, you also have foreign vendors who need to be paid regularly. However, your earnings from foreign customers are settled after conversion to INR. Your business, thus, multiplies conversion costs when making payments to overseas vendors by again converting these funds to another foreign currency, thereby cutting into your profits.

The solution to all such problems is simple: Opening an EEFC Account 

What is an EEFC Account? 
Exchange Earners’ Foreign Currency Account (EEFC) is an account maintained in foreign currency with an authorized Dealer Category – I bank i.e. a bank dealing in foreign exchange. It is a facility provided to foreign exchange earners, including exporters to credit 100 percent of their foreign exchange earnings to the account, so that the account holders do not have to convert foreign exchange into INR and vice versa, thereby minimizing the transaction costs. 

EEFC Settlement with PayU 
With PayU EEFC Settlement, say goodbye to currency conversion woes and manage foreign currency transactions with ease. Enjoy hassle-free onboarding along with additional features that ensure the best success rates and make managing multiple currency earnings easy. 

So, what are you waiting for? Say goodbye to the hassles of currency conversion and hello to a brighter, more profitable future for your online business, all thanks to PayU EEFC Settlement.

FAQs 

Q: What currencies are supported for transaction processing? 

A: Payments can be processed in USD, GBP, AED, EUR, SGD, AUD, CAD, CHF, HKD, QAR, OMR. 

Q: How will refunds be managed? 

A: Refunds can be initiated through PayU and settlement for these refunds will be directly managed by the banking partner

Q: How will chargeback be managed? 

A: Chargeback will be managed directly by the banking partner, streamlining their dispute resolution processes. 

Q: EEFC settlement is supported in which currencies? 

A: Settlement into EEFC account will happen in USD. 

The post PayU EEFC Settlement: Making Cross-Border Payments simpler, faster, and cost-effective appeared first on PayU Blog.

What is brand building?

How people perceive your business is your brand. The brand building process is about creating a unique image for your business. It starts with a strategy to define your brand’s relationship with its customers and how it will get there over time. A brand building strategy will help you be consistent in communication and experience across environments and assets, such as print and packaging, customer service, or social media.

6 Simple steps to build a successful brand

There are different ways you can build a strong brand. But here are six steps to get you started on a successful brand building journey:

Step 1: Determine Your Target Audience

The first thing you need to know when building a brand building strategy is your target audience. You can determine your audience based on age, location, interests, etc. This will help you define what you communicate, where, and how, so your audience can deeply relate to your brand. Depending on your target audience and their needs and aspirations, you can create a brand persona that resonates with them. Over time, your brand will need to evolve with your target audience to stay relevant.

• Pro tip: Start with smaller, specific sets of target audiences. As your brand awareness and loyalty grow, you can expand your audience base to include more diverse groups.

Step 2: Define your brand mission

Your mission and vision statements describe why your brand exists and what it is passionate about. The brand mission is what you promise to do and how you will add value for your audience. It also dictates how you execute your brand strategy daily. It will guide your branding process across channels. All this should help you achieve your brand vision – what you want to be for your audience.

Step 3: Research your competition

Every brand has its unique selling point (USP). Analyze your competition and find out what works for them, what does not, and where your brand can do better than them. The brand building process should focus on that differentiating factor. This will help you define what can set your business apart and use it to your advantage in branding and marketing. Competitive analysis is a continuous process that helps you:

• Define and refine your USP
• Improve your products and services
• Encourage research and development (R&D)
• Benchmark your branding and pricing strategies
• Identify business opportunities and threats

Step 4: Create a strong value proposition

You have studied your markets, competition, and audiences. Use this knowledge to clearly define what your brand offers and why your audiences should only choose you – what makes your brand unique and valuable. Include this value proposition in your marketing communication across channels to create a successful brand. For example, PayU’s scalable and robust platform makes it one of India’s best payment solutions providers.

Step 5: Set your brand markers and guidelines

Brand building is all about making your business recognizable and memorable. And it is done by playing on the human senses, particularly with visuals and sounds. Think Coca-Cola logo or Nokia jingle. Creating such unique and remarkable markers will create a special place for your brand in your audience’s minds. Once you have done that, document how your brand will be represented across channels. These guidelines will ensure consistency and quality.

Step 6: Market your brand

The last step is to tell the world about your brand! Set a definitive marketing strategy and create noise on channels your audiences frequent to grab their attention. Using your brand guidelines and marketing strategy, you can communicate with your audiences in relatable and engaging ways.

Apply your branding in every piece of communication, from packaging to stationary and website to marketing collateral. Identify new channels such as email, web, and affiliates to promote your brand.

Conclusion

Brand building is an ongoing process; you need to revisit it every now and then to ensure your branding is maintained consistently. The process requires expertise, and it is best to get professional help to get the best out of your efforts. You can learn more about branding in our blog on the importance of brand guidelines.

Frequently asked questions about the brand building process

What is brand building?

Brand building is creating awareness and promoting a business using different strategies and plans. In other words, it is building and displaying a brand identity through different campaigns such as on social media, websites, and events. Branding is essential for a company as it is what people see and think about it. It is your logo, tagline, ads, everything!

Helpful articles related to brand building:

• Social Media Marketing Tips
• Content Marketing Tips
• Quora Marketing Strategy
• Video Marketing Tips

Why is it important to build a brand?

Branding is important to build recognition and trust. This can help you acquire more customers and their loyalty over time.

How to plan a brand building process?

You can start with the six simple steps mentioned above to build a successful brand.

What is a brand roadmap?

A brand roadmap comprises concepts and strategies you can follow while building your brand. It includes goals, objectives, and ways to achieve them within set deadlines.

How can you build a strong brand?

We can build a strong brand with various methods and strategies. To start with, one needs to conduct a brand audit of the company. This includes a thorough competitive analysis and identifying your brand’s USPs. Make sure you are original and authentic across communications. Re-analyze your strategies regularly so you can maintain your brand identity.

How does advertising help in brand building?

The motive behind branding is to build recognition and attract more customers. Advertisement plays a great role here. It helps businesses remind their consumers of their presence. Advertisements help build brand salience. It reminds people of the product or services offered by a business by looking at its logo or advertising campaign.

What is brand reputation?

As the term suggests, brand reputation is how people see your brand. Do they see your brand as fun and quirky? Or do they see your brand as an authority in your industry? A good brand reputation means consumers trust you and like your offerings.

The post 6 Simple Steps For A Successful Brand Building Process appeared first on PayU Blog.

1. Keep the business concept simple
2. The idea behind becoming an entrepreneur must have been the first thing that got you into the business.
3. Businesses that conceive the best entrepreneur ideas and keep them simple are often successful. It is worth remembering that simple business ideas must remain understandable for the lower management, the salesperson, the marketing agency, and the customer.
4. Focus on both – the market and the product
5. As first entrepreneurs, while you have looked for simple, effective, and the best business ideas – is the market ready for it? Does your product offer something unique or solve a problem? What about funds, operational costs, competition, and so on?
6. Adequate market research can give you an insight into the product’s viability, and your well-chosen advisors can add significant value to it.

Pick the Right People

It is naïve to think that you can start your business alone. Choose your core competency and concentrate on getting the process around it right. For instance, if you are a finance person, bring in operations, logistics, and marketing experts to assist you. Also important is having a good team around you. Your mentors will be your eyes and ears, but your wider team will ensure that your cavalry is ready to sell the product when you kickstart production.

Develop a Financial Model

An efficient financial model will also project future incomes accurately and budget with fewer deviations. These days, most businesses seek assisted payment platforms as a part of their financial model.

A new business can reach out to a local and a global market base with PayU. It will help you reach out to the Tier-II and Tier-III customer base with the incorporation of Hindi and other Indian regional languages on the PayU platform.

Keep Emergency Funds Aside

If there is one thing that the pandemic taught small businesses, it was the importance of a contingency fund. Small and new businesses mostly run on shoestring budgets. However, every entrepreneur needs to know that an emergency fund should be created along the way.

Networking

The best business framework can bootstrap its way to stability. But for the quantum leap, investments are the key. Successful entrepreneurs find time to connect with the right people, and so should a first-time entrepreneur. Strong networking skills can result in lucrative deals, collaborations, and, most importantly, investors.

Staying True to the Commitment

Businesses and products are often accused of not being what they used to be. Stay true to the entrepreneur’s business ideas that made it well-accepted in the first place. Once your business idea clicks, the focus should be on maintaining consistency in service or product delivery.

Conclusion

Steps like those mentioned above need to be the guiding beacon for businesses as they start. With these things taken care of, new business entrepreneurship can always be well-placed to take on the challenges as they come.

Wondering what else can PayU help you with? Check out this video to get a glimpse of the opportunities that PayU offers to expand and streamline your business:

Frequently Asked Questions

The post 7 Simple Ways to Start a New Business appeared first on PayU Blog.

We came up with relatable stories of three business owners, Anu, Kamal, and Saad, ready to take the next step in their business. Each has their doubts and is unsure if #TimeIsNow to grow. This campaign shows how PayU powers their businesses to collect and track multiple payments worldwide, automate vendor payouts, and process recurring payments seamlessly. 

Tap on the video below to find out how! 

Here are the stories of Anu, Kamal & Saad! 

Anu is an entrepreneur who owns Upsyche, an upcycled clothing line. She was getting orders from multiple sources but something was stopping her. She just automated the way she collects and tracks payments from multiple sources with PayU. What happened next is for you to see! 

Kamal owns a healthcare company, Medlo which is an aggregator of medical consultation & medicine delivery. He wanted to take go PAN India but something was stopping him. He onboarded new vendors across India with PayU. What happened next will amaze you!  

Saad is an entrepreneur who owns Clickr, a SaaS company. He wanted to change his business model but something was stopping him. He took the next step to adopt a new business model with PayU. Tap on the video to find out what happened next! 

But do you know what was common between them? 
They all believed that #TimeIsNow and took the next step.  

Did Anu, Kamal & Saad’s journey inspire you to take your leap of faith? Let’s do it together! 

The post Check Out Our New Campaign #TimeIsNow appeared first on PayU Blog.

The present-day business environment has become progressively competitive, and being culturally and technologically relevant is what businesses aim for. After understanding your business acumen and its need to manifest, we have here a list of online business ideas for 2022.

Online business is booming. Even traditional businesses are making the move to online. If you want to start an online business, there are few things to consider:

• What are you passionate about?
• What do you enjoy doing?
• What skills do you have?
• What resources do you have?
• How much effort are you willing to put into your business?
• Do you have the finances to invest in your own business?

Once you’ve answered these questions, you should have a baseline of what kind of business you could get into.
If you don’t have the financial resources, try and sell your skills.

You probably have more than one idea of what online business you want to pursue. Take the time to research that business. Check if others are doing the same business, find out what hurdles they faced and how they achieved success.

There is a very high chance that any space you are looking to get into has some competition. But don’t let that get your spirits down. With a little bit of creativity, you can find a way to add your flair to your online business.

Remember, online business has changed a lot in recent years. Online business growth in India has opened up a host of new avenues. It has also brought a set of challenges that businesses need to overcome.

Here are a few ideas for your online business. Make sure that you have the skills or are willing to acquire the skills required for your desired online business.

Content Creation

Content creation has been a sector that has seen exponential growth in recent years. It has secured a central position in pretty much all businesses. If you are looking to leverage your skills as a creator, here are some online business ideas for you:

Blogging

Blogging is a great way to make some money. No, it isn’t just a side hustle anymore. Here are some facts that make blogging an interesting online business idea:

• 4.8 billion people have access to smartphones.
• There are about 4.66 billion internet users around the world.
• More than 850 million blog posts are published every month.
• Blogging has increased by about 12% since 2015.

With increased access to mobile devices and the internet around the world, combined with a significant jump in their usage, blogging has become quite a popular online business.

While that does make the space sound a little crowded, this space is expanding, and the need for great content isn’t going to stop anytime soon. Over half of all content marketers agree that blogging is the most important content strategy.

If you’ve got creative writing skills or just want to share your experiences and joy with the rest of the world, this is a fun space to explore.

What do you need?

• A laptop or computer
• A reliable internet connection
• Creative writing skills
• Zero investment in infrastructure if you have everything mentioned above
• Choose a blogging site or use social media. You could also start a website.

Vlogging

Creating an online business that involves gripping video content has a high chance of success. Especially if you enjoy capturing moments on video

Here are some facts about content consumption:

1. On average, users spend about 3 hours and 15 minutes on their phones.
2. 70% of total digital media time is spent on mobile devices.

Even if the content isn’t very different from others in the same space, its presentation can be a huge factor in getting subscribers.

One thing to keep in mind is that we have all become used to ingesting short bits of information due to social media usage. Keep your videos short, creative, and full of specific information.

What do you need?

• A good phone camera
• A go pro (if your content involves a lot of movement)
• A reliable internet connection
• Video editing software
• Audio recording device
• A laptop or computer
• A social media account

Graphic Designing

Graphic designing is an integral part of content creation. It isn’t much fun staring at pages and pages of data if there aren’t any graphics to liven things up a little. If you are great at graphic design, start your own graphic design agency; you don’t need an office.

What do you need?

1. A laptop that can handle relatively intense graphics
2. Graphic design software (Adobe Creative Suite, Corel Draw, etc.)
3. A good internet connection
4. Build a portfolio (use Wix, Adobe Portfolio, or Canva)

If graphic design interests you and you aren’t yet comfortable with all the tools, enroll in a few online courses on Coursera or other such websites.

Sell Online

Take a look at a few online business ideas below that involve selling things you probably haven’t thought about. This could be anything, from dehydrated jackfruit to custom puppy clothes.

Domains

Domains are the real-estate of the online world. Essentially they are the location of your website on the internet or how people can find your content. They were created to make it easier to remember these locations instead of remembering complicated IP addresses.

Buying and selling domains at a margin is a smart way to make some quick turnover. If you can integrate a few add-on services, you may be able to create a little niche for yourself.
What do you need?

• A laptop or computer
• Internet connection

Online Courses

E-Learning

If you are a great teacher or just enjoy imparting knowledge, start online courses. This is a great online business. It could range from knitting to rocket science.

With fewer activities to keep people occupied and fewer distractions, more and more people are investing in learning new skills and hobbies.

What do you need?

• A computer or laptop
• An internet connection
• Design modules or outline your syllabus
• Post your course on other websites like Udemy (or start your own)
• Have a strong social media presence

If your e-learning course is video-based, you need:

• A camera
• Audio recording device
• A physical or virtual whiteboard
• A rough script

This will help you to carve out a little section in the ed-tech sector for yourself.

In Summary

Undoubtedly, the growth of online businesses in India has opened up lots of channels post the pandemic. Even, the tech revolution has played a huge role in changing how online business works. Thus, an exceptional idea coupled with undying effort is sure to make your online business idea a success.

The post Start Your Enterprise with the Best Online Business Ideas of 2022 appeared first on PayU Blog.

Let me provide you with a complete Google My Business guide that will help you spread your business’ name across the internet and attract your target audience.

What is Google My Business?

Google My Business is a free-of-cost and convenient tool for businesses and organizations to manage their online presence across the Google ecosystem. With this tool, you can share all the required information with your customers, so they can easily connect with you and know about your services.

Why Do You Need a Google My Business Account? 

There is a straightforward answer to this, and I know you can easily relate to it. Suppose you, as a customer yourself, might be searching for a shop, for example, a cake shop, and if you don’t know the exact location, don’t you think your first response would be ‘Search in Google.’

Thus, similarly, your customer will most likely search for your business on Google and not just your location. They would also like to know your contact no, photos, website link, other customers reviews, etc., and you can easily provide this through Google My Business.

How to Set Up Google My Business?

Follow these simple steps to create your Google My Business profile.

Google My Business Sign up

Visit www.google.com/business to sign in with your Google account. If you don’t have one, you can create a new one now by clicking here. 

Tips– Sign up with your email domain for a business. 

Add your business name

Add your business name, and in case nothing appears on the pop-down menu, select the Add your business to Google option to enter your appropriate category for your business.

Enter your location

If you have a physical shop, i.e., brick and mortar, you can add your shop location, which will later show on Google Maps, so your customer can easily find you.

However, if you don’t have a shop and provide services in a specific area, you can mention your service area.

Fill in contact details and website address

Enter your business contact details and website address, so your customer can effortlessly get in touch with you.

Finish and Verify Your Business

Once all other details are entered, click Finish, and then you’ll be asked to verify your business.

How to Verify Your Business on Google?

Once your business account is set, the next step is Google My Business verification.

Google may offer you an alternative option to verify your business, but most business owners will have to wait for a postcard from Google with a verification number on it.

When your postcard card has arrived

1. The first step is the same, i.e., Google My Business sign-in
2. Click verify my location
3. Enter the five-digit verification code given in your postcard

Now, note that the Google My Business verification may take a couple of days, and till then, you can optimize your listing.

How to Claim Your Business on Google?

If you want to claim an existing Google business profile, you can use the following steps:

1. Log in to your Google My Business. Search for your business by entering the business name and address, then choose it from the search and follow the given steps to verify as owner.
2. Google Search your business and click on Own this business? Or Search your business on Google Maps, and under the Business Profile, click the option ‘Claim this business.’

How to Add Multiple Locations on Google My Business?

If you’re setting up a new shop or want to add additional locations after creating your new profile, follow these steps.

• To the right side of your Google My Business dashboard, click the Add Location button.
• Enter your business name, click on create a new business with this name.
• Complete the form and request verification

You can also go to Google Maps to drop a pin at the location you want to add. Then, in the left menu, click Add a missing location. Complete the form and then click Claim this business.

Can You Do All These Steps with the Google My Business app?

The answer is yes! Most of the recommended steps in this post can be performed by using the Google My Business app.

Ways to Optimize Your Google My Business Profile

Complete Your Profile

The more information you provide in your Google My Business profile, the better your customer will understand your business, which will make it easier to earn their trust.

Add Tempting Photos

Posting lucrative photos is a quiet eye-catcher, and it can be a great advertisement tool that will tell these customers about your product. 

Keep Updating Recent News, Sales, etc.

You can tell your customers about current special offers, sales, happy hours, etc., which will attract several customers to leverage from these offers. 

Manages Your Reviews

Encourage your customers to add their reviews; this will help you better understand your customer needs, and with some good reviews, you will attract even more customers to your business. 

Use Google Analytics

Google Analytics is used to track your business performance and collect visitor insights. You can track how many people search for you by calling your business, tab on your photos, visiting your website, and more. You can adjust your profile by knowing what keywords, pictures, and actions are most popular.  

Make Payments Simpler with PayU

Having the right payment option that the customer needs is very crucial for your business. A customer could have an unpleasant experience if they have to look for an alternative method of payment rather than their suitable one. Platforms like PayU are a one-stop solution for all payment requirements, providing more than 100 payment options that are easy to use and completely secure. Having a Google business profile will give a massive boost to your business. Your customers can easily reach you and know precisely what they need to be your potential customer. Find out more information on PayU today. 

The post A Comprehensive Google My Business Guide  appeared first on PayU Blog.

This means that you will have to choose measures that are flexible and serve your business irrespective of whether you are able to operate from your physical store or not. Moving online could help you carry on your “business as usual” and will continue being useful even after the end of this pandemic.  

Making Everything Easier For You!

Building an online store is a major task. However, with e-commerce platforms such as Shopify, it is easy to get up and running with, providing your customers with a seamless shopping experience similar to what they get from large online retailers. However, to provide a seamless checkout experience to your customers, you would also require a payment solution provider that is highly secure and understands the needs of your business.  

We are glad to share that PayU has partnered with Shopify to help businesses move online and start accepting payments, easily and quickly! This solution can help you open an alternative revenue stream for your business by reaching out to new and existing customers online.  

With PayU, you can accept payments on your Shopify store via UPI, Credit/Debit Card, Net banking, Paytm, Google Pay, PhonePe, Wallets, and more. We are also offering some discounted rates on transactions to Shopify merchants! (Know more about this and other offers in our benefits section below.) 

Many of our features are specially built for businesses like:  

• Essentials/Groceries  
• Travel 
• Gaming  
• Non-profit organizations/Donations 
• Financial & Insurance Services 
• Freelancing  
• Healthcare & Beauty   
• Educational Services 

Selling online is very different from selling offline. While selling online, you’ll have to click photos of your products, write content, create videos, etc. Luckily, you get all these and more features when you get started with us. 

How to Create Your Online Store on Shopify

You can easily set up your Shopify store by following these simple steps: 

1. Go to Shopify and click on “Start free trial”  

2. Now, enter your email ID, password, and Store name and click “Create Your Store”. Wait for a few seconds while your store is created! Your domain will be “your store name.myshopify.com”

3. Enter your credentials such as your name, business address, number, etc. and click on “Enter my store” 

4. Now, “Add your product/s”. You will be required to enter a title for your product, along with a product description, photo, and its pricing 

5. Next, choose a theme for your online store. You can add a logo, product slideshow, and colors that match your brand 

6. Once you have customized your theme and added all your products, you can add a custom domain to help customers find your online store 

7. Now, click on “Settings” on the left-hand side menu to manage your payments service provider, how you ship orders to your customers, and your billing information (this is mandatory to go live with your online store) and more. While choosing your payment service provider, make sure you choose the one that is highly secure and lets you collect payments hassle-free like PayU

Your online store is ready!  

Once you have built your online store with Shopify and integrated PayU as your payments service provider, you can try our different features that will help you grow your business. 

Benefits of using PayU on Shopify 

• Exclusive Pricing – We are offering discounted pricing for Shopify merchants, starting at 0.40% per transaction 
• Transaction Charges Waiver – Zero transaction fees on transaction value up to ₹5 lacs for new PayU merchants on Shopify 
• Bulk Payments at ₹0 Fees – Pay your vendors & employees, disburse winnings & initiate instant refunds in Bulk at zero transaction fees for the first month 
• Shopify free for 14 days – Try Shopify for free, and explore all the tools and services you need to start, run, and grow your business.     
• Accept International Payments – PayU enables you to accept payments in 100+ currencies across the world and get settled in your local currency  
• Same Day Settlements – Get money in your bank account the same day and improve your cash flow 
• Collect Payments via Subscription page – Accept recurring payments automatically with our subscription platform 
• Offer EMI Options to Customers – Increase your cart value by giving your customers an option to make payment through EMIs 
• Powerful Dashboard – You can track, manage and reconcile all your transactions on the powerful dashboard 
• Automate COD Refunds via Payouts – Initiate instant refunds for your COD orders via the dashboard, integrating our API or links 

How to Integrate PayU Payment Gateway on your Online Shopify Store? 

You can integrate PayU payment gateway seamlessly, allowing the customer to pay on your online Shopify store via 100+ payment modes. Here’s a step-by-step guide on how to integrate PayU on your Shopify store: 

1. Log in to your Shopify account 

2. Now, click on the Settings option in the Left-hand side menu 

3. Go to “Payments”

4. Click on “Alternative payment Methods” 

5. In ‘Alternative payment methods, select PayU India. Update the merchant key and salt values in the PayU India configuration page, . 

• If you are already a PayU Merchant, you can find your Merchant Salt and Merchant Key from the profile section of your PayU dashboard. Click on the Profile tab at the top right corner of your PayU dashboard. Under the “Integration Details” tab, you will find your Key and Salt. 

• New merchants can sign up in minutes to get their key and salt details. 

6. Now, click on “Activate PayU India”. You can also test the integration using the option “Enable test mode” and the test key and salt provided by PayU. 

In the End 

We are here to help you get your business up and running online. Integrate PayU payment gateway on your online Shopify store and start collecting payments in your bank account directly. If you need any other help in expanding your business online,  

The post Expand your Business Online with Shopify & PayU appeared first on PayU Blog.

In order to help businesses with the changing trends and support them in getting back stronger, we are glad to introduce PayU as a payment option in eCommerce platform Shiprocket Social. Shiprocket offers a wide range of customizable features for opening your own online store with services such as shipping, logistics, order tracking, marketing, etc.  

Integrating your Shiprocket Social store with PayU will enable you to accept payments via multiple payments options such as UPI, Credit / Debit Card, Net Banking, Paytm, Google Pay, PhonePe, Wallets and much more, giving more convenience to your customers. 

Key Benefits of Choosing PayU Payment Gateway 

1.Quick & Easy Onboarding – While the sign up is done in 2 easy steps at PayU, we are glad to share that our onboarding process is 100% online and hassle-free. While you upload soft copies of all your documents from your dashboard, you will keep receiving emails confirming the status of your application 

2. Simple to Setup on Shiprocket Social – It is easy to add PayU payment gateway on your Shiprocket Social Store. (See how to enable PayU easily on your Shiprocket Social Store below) 

3. Industry-Best Success Rate – We provide industry-best success rate in all the transactions as we support widest range of payment methods and banks, making it convenient for your customers to pay via their preferred payment mode 

4. Seamless Checkout – With PayU’s Saved Card option, your customers don’t have to enter their card credentials again and again. They only have to enter their CVV and a password sent to their registered mobile number  

5. Omni-channel Presence – PayU is the only payment gateway that allows you to accept payments from multiple channels, devices, and payment modes, through a single processing platform. This will help you attract omni-channel retail customers who purchase in various non-traditional ways. You can create and share PayU payment links with your customers via SMS, WhatsApp, Instagram, email, or any other channel of your choice and get paid instantly   

6. Real-time Tracking on Powerful Dashboard – Track, manage and reconcile all your transactions and business performance on-the-go. The PayU dashboard allows easy & hassle-free reconciliation of accounts in a single window. 

7. Highly Safe and Secure Transactions as PayU is PCI-DSS compliant with 128-bit encryption 

Other Powerful Features to Help you Grow your Business

• Maintain your Business Cash Flow with Same-Day Settlements: With this feature, you will get money in your account the same day that will help you improve your business cash flow and managing working capital effectively 
• Go Global with our International Payments Acceptance feature: You can accept payments in 100+ currencies and settle them in your local currency 
• Initiate Bulk Payments, Instant Refunds with Payouts: This feature will allow you to disburse immediate bulk payments, vendor payments, initiate instant refunds to anyone, anytime using UPI, RTGS, NEFT and IMPS 
• EMI as Payment Option – With this payment option on your website or checkout page, now your customers can avail and pay using the EMI facility via credit card of all leading banks as per their convenience 

How to Enable PayU on your Shiprocket Social Store

Merchants can easily integrate PayU payment gateway on their Shiprocket Social online store by following the simple steps below:   

1. Login to your Shiprocket Social (https://sellers.shiprocket.social/) account and click on the “Payment Options” button on the left-hand side of the Dashboard to access the available Payment Gateway options. In the drop-down menu, click on “PayU” & proceed.

2. You will land onto the PayU configuration page (below) after clicking on “PayU”. You will be required to fill in your credentials such as PayU MID and Key & Salt details.  

• If you are already a PayU Merchant, you can find your Merchant Salt and Merchant Key from the profile section of your PayU dashboard. Click on the Profile tab at the top right corner of your PayU dashboard. Under the “Integration Details” tab, you will find your Key and Salt

• For PayU MID, go to “Profile” section on the right-hand corner, click on “general details “ and copy the Merchant ID

• If you don’t have a PayU account, then click on the “Register” button on the top right corner of the screen on Shiprocket Social. You’ll be redirected to PayU for account creation. You can sign up on PayU within minutes.  

3. Now, enter your merchant credentials, select the status as “Enable” & save to activate PayU payment gateway for your store 

That’s it! You have an online store with PayU as your payments solution provider. Wasn’t this simple?

Conclusion

Providing a great online purchase experience plays a crucial role in the engagement and retention of customers. Therefore, it is essential for you to provide a seamless checkout experience to your customers. And you can do that easily by choosing the PayU payment gateway as your payments solution provider in your Shiprocket online store.   

PayU has always been one of the most trusted and secure payments solution providers for making online transactions. Sign Up on PayU and take the next big step in your business, 

The post Jumpstart Your Online Store with PayU Payment Gateway & Shiprocket Social appeared first on PayU Blog.

The health, safety, and wellbeing of employees and their families should be an employer’s first priority during the pandemic. Companies must clearly communicate the support available to employees. At PayU, for example, we’ve set up a dedicated 24-hour IVR helpline, which employees and their families can use to keep themselves informed about the pandemic.

We are also implementing a long-term strategy for employee wellbeing, given that the lockdown will continue over a period of time. Since office and home are now blending into the same sphere, we are encouraging employees to work with their managers to decide on a ‘screen time off’- any two hours during the day – including office hours – when employees can shut all screens, to improve their overall health.

Emotional health is as important as physical safety. Now more than ever, companies should make investments into the emotional wellbeing of employees. That’s why we have launched the Employee Assistance Program to provide psychological, financial, and legal counseling for employees and their families. The professional counseling service is designed to help employees cope with the sudden, unprecedented changes to lifestyles. To read more about our Employee Assistance Program, click here.

In addition to this, we have launched a series of virtual sessions to share ideas on maintaining one’s mental balance. Session topics include, “Mental health in QuaranTimes” and”How not to lose your mind“. Managers will also be invited to attend a separate webinar series on how to keep their teams’ morale high.

It is equally important to acknowledge and address fears about job security. Companies need to be transparent about their business plans and honest about the impact of COVID-19. Our CEO and leadership team have reassured employees that performance appraisals will occur as scheduled and that there will be no withdrawal of offer letters or delay in joining dates for recently recruited employees. A range of other concerns have been addressed, including early salary requirements, reimbursement for internet connections, and enabling VPN connections.

In times of uncertainty, employees look to their leaders for direction, reassurance, and guidance. At PayU, our CEO and leadership team regularly connect with employees through virtual townhalls to share business updates and address employee concerns. Many leaders have used internal communication channels to share messages of hope and urge employees to stay calm and resilient. One of these channels is Workplace by Facebook where employees across the globe remain connected, engaging with online communities to chat, share documents, and collaborate on projects.

One of the most visited communities on Workplace at the moment is the Global COVID-19 Staying Safe and Healthy Together group, where employees share information, tips, and experiences to help others take precautions and stay safe. Workplace communities are a great place to keep up morale, with informal groups that help people feel more connected and less lonely. Topics of discussion range from funny experiences of quarantine to venting frustration about the pandemic or new hobbies picked up during self-isolation. But they all have one common purpose – to help everyone stay positive and stay connected!

This is a challenging time for all of us, and we will continue to try to work with all to get through it together. To know more about us, our products and initiatives,

The post Ensuring Safety & Business Continuity during COVID-19 appeared first on PayU Blog.

Supporting businesses and help them grow has always been our mission, here at PayU. And helping people carry out their business smoothly has become more important than ever in the wake of a global pandemic like COVID-19. 

Through this article, we intend to help local businesses face minimal impact during this outbreak, by assisting them in going online and accepting payments digitally.    

Get Your Business Online In No Time 

Build a free website for your business with a built-in payment gateway & get 100% TDR waiver on the first INR 50,000 worth of business done via PayU.

Collect Payments via Payment Links 

With the World Health Organization (WHO) warning that the virus can be transmitted to customers via banknotes and coin, people have become more cautious in handling cash.  

One way of contactless payments is by accepting payments digitally! You can easily collect online payments from your customers with PayU Payment links, in just 3 simple steps:  

• Create a PayU payment link 
• Share link with customers via WhatsApp, Facebook, Email or SMS  
• Get paid directly into your bank account 

To know more about how to create payment links and its benefits, click here.  

Create a Website for Free In No Time 

As social distancing starts, people will start consuming less and purchasing in different ways, mostly online. However, your business is unlikely to face any impact of COVID-19 on the sales of your products or services if you have an online presence.   

You can create a beautiful online store/website with a built-in payment gateway with PayU or through the PayU app, in minutes. Customers can buy products from your website and pay through the medium they prefer. 

Invoice Generation & Account Management 

You can create and send itemized invoices to your clients with PayU Payment Links. You can send these payment links via different mediums such as Email, SMS, WhatsApp and more. You can also send reminders to your customers about unpaid invoices, just through a few taps. Read here to know how to Accept Payments Online Using PayU Payment Links? 

Also, you can manage your customers’ information, business details, and payments, all at one place, on the powerful PayU dashboard or the PayU app. 

Take Charge of Your Business with Same Day Settlements   

As mentioned earlier, a business may see a decrease in its sales due to the outbreak which may impact in carrying out day-to-day activities smoothly.   

However, if you are a PayU merchant, you need not worry about your daily cash flow. With our Same Day Settlement feature, our merchants can receive settlements on the same day of the transaction, via IMPS for the amount less than 2 lac per day. Earlier, merchants used to receive settlements 2 days after successful transaction.  

You can start receiving same-day settlements by simply getting in touch with your Relationship Manager and signing the agreement or by reaching out to us here. 

Other PayU Initiatives 

All of us at PayU are now focused on enabling businesses to be more productive and collaborative during this challenging time, through various initiatives: 

• Bringing India Online: Our initiative to bring businesses who have been affected, online and run their business as usual  
• Startups Helping Startups: A platform where various startups can post offers they are providing and take help from each other and thrive even in this time of crisis 
• Working Together: Connecting job seekers with companies/individuals who want to hire 

Offers Provided by Our Partners

1.Shopmatic: Create a complete eCommerce store for your business at just ₹50 a month as hosting charges and use the Shopmatic platform to the fullest.

How to avail the offer:

• Register at partner website by visiting https://goshopmatic.com/ or download the app from Google Play
• Set up your profile, online store and select ‘Transaction plan’ to get started

2. Zoho: Zoho, our technology partner, is offering ₹5000 in Zoho Wallet credits to help your business tide over COVID-19 and its economic impact.

How to avail the offer:

• Sign up via this link: https://www.zoho.com/wallet/?cn=PayUZoho2020
• Earn ₹5000 in your Zoho wallet
• Voila! You can purchase any Zoho product using your Zoho Wallet credits

3.Shopify: Shopify offers everything you need to create a beautiful, fully-featured e-commerce store. You can easily build and run your e-commerce website with unlimited bandwidth. Due to the impact of COVID-19, Shopify is offering an extended 90-day free trial period for all new customers.

How to avail the offer:

• Create your e-commerce website by signing up via this link: https://bit.ly/33PfSfq
• Enter the required details and you are all set!
• When you are ready to take orders, select a plan by linking your credit/debit card. Shopify will charge its monthly subscription fees only after the expiry of 90 days free trial period

Taking Care of our Community 

As we all prepare to fight the circumstances caused by COVID-19, we feel a great responsibility to help and support all – our workforce and our merchants. While we are trying to help local businesses keep moving forward in this situation by providing all the assistance, we have asked all our employees to work from home. This will, however, not impact the services we offer to our merchants and business partners.  

This is a difficult time for all of us, and we will continue to try to work with all to get through it together. To know more about us, start accepting payments digitally or to create a website in minutes, sign up on PayU.  

Above all – stay safe, stay well!  

The post COVID-19: Moving Online May Help Maintain Business as Usual appeared first on PayU Blog.