Social media platforms are constantly evolving. Today every brand is a publisher and every consumer is a creator. From publishing videos with Facebook Live to sharing millions of tweets, there’s…
How to Make Your Mobile Marketing Strategy
People are using mobile as an integral part of their day-to-day lives and as an online marketer, you need to get onboard. Your audience determines what marketing strategies you need…
5 Simple Ways to Improve Your Customer Engagement
Strategies for acquiring users are changing constantly, but what remains constant is the need to keep your customers engaged. Increased emphasis on personalization and real-time interaction has fueled customer engagement…
Learn 4-Rs of Branding Communication
In today’s world of globalization, brand communication is used by companies as a core strategy to create value preposition and differentiation to stay one step ahead of their respective competitors….
How to Plan Cash-Flow for Your Company
Cash flow cannot stop a bad business from failing but it definitely can help a solid business succeed. You can’t manage a successful business enterprise if you cannot manage cash…
The Importance of Brand Guidelines
The ultimate goal of every brand is to encourage its customers to buy its communication and make purchase at the end. But unfortunately, most of the online businesses today rely…
5 Tips on Relaunching Your Website- The Right Way
The basic aim behind relaunching your website is to have lots of traffic. This traffic is relative to the approach and effort you are incorporating in the process. Don’t shy…
How to Build a Successful Lead Generation Form
Your leads are synonymous with the websites that produce them. The landing page or the website built for generating leads shouldn’t be time-consuming. Rather they must be simple, loaded with…
How to Run Twitter Ad Campaigns
Nearly 313 million people use Twitter to know what’s happening around the globe. More than 50% of Twitter users follows companies and brands. Twitter can help your online business connect…
How to Measure Your Google AdWords in the Best Way
You have successfully created a Google AdWords Campaign and its running. Your next step is to measure the performance of your ad campaign. Whether you are running Google AdWords for…